A Grand Bezar

Bradford Shellhammer, the wildly inventive co-founder of Fab.com, picked the right time to launch his new venture, Bezar.com. With a graphic, colorful, and decidedly sunny presentation, the online market for art and design is almost a harbinger for warmer days.

Through a series of short-term pop-up shops in four categories – art, house, jewelry and accessories – Bezar will feature work by emerging and iconic designers and artists alike. Among its first offerings is bold jewelry by Brooklyn-based mimimimosa, clever desk accessories by Hatch Hub, and limited-run posters featuring art by Josef and Anni Albers, created in collaboration with the Albers Foundation.